This trend of companies seemingly destroying their brands on purpose is definitely an interesting phenomenon. I've heard some categorize companies and executives into three categories when it comes to making something "woke":
1. Either the company and/or executives actually believe in the ridiculous social justice nonsense they try to teach, and are then befuddled how extensive the neo-nazi, white supremacist regime is when their s**t work gets rejected.
2. The company and/or executives tell the woke mob to f*** off or ignore it completely, and are targeted by the entertainment media and hate mobs or sail ignored because they are too small for anyone to care.
3. (The most interesting) The company and/or executives either do not care about the woke nonsense, or wish to not play along because they care about what sells, HOWEVER for some reason they still play the woke game. Possibly because they fear the alternative even more. Possibly a bad ESG rating from Blackrock, Vanguard that will inhibit their ability to do business in Santa Klaus Shwab's Fourth Industrial Revolution. The woke mobs and attack dog media are one thing, but they are likely simply tools used by our budding overlords (the "Owners" as George Carlin would say). The way they look at it, having poor profits now is better than being completely shut down in Great Reset Land. And besides, they'll be bailed out of any debt or poor profits if they're a good little boy, or pay off the right people.
1. Either the company and/or executives actually believe in the ridiculous social justice nonsense they try to teach, and are then befuddled how extensive the neo-nazi, white supremacist regime is when their s**t work gets rejected.
2. The company and/or executives tell the woke mob to f*** off or ignore it completely, and are targeted by the entertainment media and hate mobs or sail ignored because they are too small for anyone to care.
3. (The most interesting) The company and/or executives either do not care about the woke nonsense, or wish to not play along because they care about what sells, HOWEVER for some reason they still play the woke game. Possibly because they fear the alternative even more. Possibly a bad ESG rating from Blackrock, Vanguard that will inhibit their ability to do business in Santa Klaus Shwab's Fourth Industrial Revolution. The woke mobs and attack dog media are one thing, but they are likely simply tools used by our budding overlords (the "Owners" as George Carlin would say). The way they look at it, having poor profits now is better than being completely shut down in Great Reset Land. And besides, they'll be bailed out of any debt or poor profits if they're a good little boy, or pay off the right people.